
Shopify Unveils Exciting New Features for Enhanced Store Management
Shopify has recently announced a suite of new features aimed at improving store management for its users. These updates are designed to streamline operations, enhance customer experience, and ultimately drive sales for online retailers. With these enhancements, Shopify continues to solidify its position as a leading e-commerce platform.
Key Takeaways
- Introduction of customer accounts for easier login and payment options.
- New product bundling feature to increase average order value.
- Enhanced order management and fulfilment capabilities.
- Improved domain management for better branding.
Enhanced Customer Accounts
Shopify has upgraded its customer accounts feature, allowing users to set up passwordless logins. This change aims to simplify the login process for customers, making it easier for them to access their accounts. Key features include:
- Saved Payment Methods: Customers can now save their credit card information, facilitating quicker checkouts and encouraging repeat purchases.
- B2B Integration: The new accounts can integrate with B2B wholesale options, providing a seamless experience for business customers.
- Customisation Options: Merchants can customise the branding of their customer account pages to align with their store’s aesthetic.
Product Bundling Feature
Shopify has introduced a product bundling feature that allows merchants to sell related products together at a discounted price. This feature is beneficial for:
- Increasing Average Order Value: Bundles encourage customers to purchase more items at once.
- Inventory Management: Merchants can clear out old stock by bundling products together.
- Enhanced Visibility: Bundles can drive more attention to specific products, increasing their sales potential.
To create product bundles, merchants will need to install a bundles app from the Shopify App Store.
Streamlined Order Management
The new order management features in Shopify aim to simplify the fulfilment process for merchants. Key updates include:
- Order Fulfilment Settings: Merchants can now set up shipping rates, locations, and profiles directly from their admin panel.
- Shopify Shipping: This feature allows users to buy and print shipping labels directly from their Shopify account, saving time and reducing costs.
- Fulfilment Network: Merchants can utilise the Shopify Fulfilment Network to manage their inventory and shipping more efficiently.
Improved Domain Management
Shopify has also enhanced its domain management capabilities, allowing merchants to better control their online presence. Key features include:
- Custom Domains: Merchants can now connect third-party domains to their Shopify store, improving brand recognition and trust.
- International Domains: For stores targeting multiple countries, Shopify now supports regional domains, enabling tailored experiences for different markets.
- Domain Settings Management: Users can easily manage their domain settings from the Shopify admin, ensuring a smooth operation.
Conclusion
With these new features, Shopify is not only enhancing the user experience for merchants but also providing tools that can significantly impact sales and customer satisfaction. As e-commerce continues to grow, these updates position Shopify as a robust platform for both new and established online retailers, ensuring they have the necessary tools to thrive in a competitive market.
Sources
- Shopify Help Center | Getting set up to start selling, Shopify Help Center.
- Shopify Help Center | Setting up and managing customer accounts, Shopify Help Center.
- Shopify Help Center | Product bundles, Shopify Help Center.
- Shopify Help Center | Order management and fulfillment, Shopify Help Center.
- Shopify Help Center | Domains, Shopify.